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    AI controller for finance teams

    Your virtual controller, 24/7 at work

    An AI agent that knows your financial data, answers questions in natural language, builds presentations and runs analyses β€” directly from every module in Smartbooks.

    Voorbeeldgesprek met Alex, Virtual Controller

    Smartbooks bevat een AI business controller, Alex, die finance-vragen beantwoordt op basis van je geconsolideerde data. Voorbeelden van vragen die Alex direct kan beantwoorden:

    Vraag: How are we tracking YTD vs. budget?
    Antwoord van Alex: YTD revenue is €4.82M (+6.3% vs. budget). EBITDA lands at €612K (-2.1% vs. budget), strong Q2 months were offset by higher personnel costs.
    Vraag: What's the biggest variance this quarter?
    Antwoord van Alex: Marketing is €84K over budget (+18%), mainly due to a one-off campaign in June. Want me to break this down by entity?
    Vraag: Generate a board deck for the next meeting
    Antwoord van Alex: I'll generate an 8-slide deck with P&L overview, top-3 variances, cash position and forecast. Ready in ~30 seconds, want it in your brand template?
    Alex, Virtual Controller
    Online Β· responds instantly
    Ask Alex a finance question…

    Trusted by finance teams

    TiqetsPrimus Wafer PaperIntermaxDriessenDelarange CosmeticsB&ABuilt By NatureEqwal AbilityIdalkoiTraineeADHD CentraalLavastica InternationalTiqetsPrimus Wafer PaperIntermaxDriessenDelarange CosmeticsB&ABuilt By NatureEqwal AbilityIdalkoiTraineeADHD CentraalLavastica International
    300+
    Companies trust Smartbooks
    90%
    Less time on reporting
    <1 week
    Live reports within a day
    Sound familiar?

    You work for the system, instead of the other way around

    Finance teams have the data, the tools and the knowledge. But most of the time doesn't go into interpretation β€” it goes into searching, repeating and explaining.

    You've become a search engine

    "Where's the Q2 margin again?", "can you break down that variance?", "do you still have that slide?". Questions you know in 30 seconds but take 20 minutes to answer properly. Ten times a day.

    The same analysis, a new month

    Variance analysis, debtor overview, margin per BU. Every month the same steps, the same Excel tricks, the same checks. You know it could be smarter β€” but who has time to set that up?

    The knowledge walks out the door at five

    How that one report works, why an entry is booked a certain way, which rules apply for consolidation β€” it lives in the heads of two or three people. One vacation or departure and the team grinds to a halt.

    "Smartbooks helped us deliver reliable reports in a fraction of the time. What used to take days now takes hours β€” and with more confidence in the numbers."
    Karel van den Bos, CFO, Intermax

    What's at stake

    As long as this doesn't change, your team keeps fighting fires instead of looking ahead. Analyses keep depending on who's available. And finance keeps reacting instead of advising.

    The question isn't whether AI will change your work β€” but when you'll start using it yourself.

    The best-performing finance teams show what's possible:

    47%
    lower costs
    in the finance function
    41%
    faster
    reporting
    44%
    more often seen as
    strategic partner

    Source: The Hackett Group

    The solution

    An AI agent that truly understands finance

    Not a generic chatbot, but a virtual controller that knows your ledger, your dimensions and your reporting structure. Available from every module, with traceability all the way to the source.

    Ad-hoc questions in natural language

    Ask 'what's the margin per BU vs. budget?' or 'show me the top-10 debtors' β€” and get an instant answer, grounded in your own numbers in Smartbooks.

    Support agent with documentation

    A built-in support agent with full access to the Smartbooks documentation. Available 24/7 to help your team β€” without waiting for a ticket.

    Available from every module

    Available from reporting, consolidation, planning and close. The agent knows the context you're working in β€” no copy-paste between tools, no separate logins.

    Answers from your own data

    Not a generic chatbot, but an agent that works within your security model and ledger. Answers come from your own numbers β€” not from a general language model.

    In practice

    Customer case: Primus Wafer Paper

    Food industry Β· internationally active Β· ERP + Excel

    "In my 30+ years of experience I've worked with many tools, but Smartbooks is by far the easiest and fastest to implement. Within two weeks the system was fully operational, with just 10 hours of time investment from our team."
    Marcel Steenbrink, CFO, Primus Wafer Paper
    How it works

    Live within a week, value from day one.

    Forget multi-month implementations. You're technically up and running within two days. After that we work with your team on onboarding, fine-tuning and identifying where the AI agent saves the most time in your daily workflows.

    Step 1

    Connection and setup

    Your accounting is connected to Smartbooks. The AI agent is trained on your ledger, dimensions and reporting structure β€” so answers always match your reality. We do the work, you see your own numbers in the chat right away.

    Step 2

    Training

    Together with your team we walk through the core workflows: asking ad-hoc questions, running analyses, generating presentations and using the specialised agents. Everyone learns what's relevant for their role β€” training on your setup, not on a generic manual.

    Step 3

    Fine-tuning

    The agent is running, your team is using it. Now we fine-tune together: sharpening prompts, adding custom workflows, aligning presentation templates with your brand. Your rhythm sets the pace.

    Start with a free 30-day pilot

    On your own data, with your own reports. We implement at our own risk β€” you only pay if you're satisfied and want to continue.

    Book a demo with Michel right now

    30 minutes, personal walkthrough in which we run the Virtual Controller live on your type of questions. No obligations, no sales pitch.

    Michel van Wijngaarden, co-founder Smartbooks

    Michel van Wijngaarden

    Co-founder Smartbooks

    In 30 minutes I'll show you how the Virtual Controller can support your team, and what a realistic business case looks like for you.

    No obligation, no sales pitch
    Demonstrated live on real data
    Including a realistic business case